Dispatch from Ethiopia: Roaster in Full Swing!

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While you’ve been drinking our absolutely magnificent coffee in Europe we’ve been busting our asses off here in Ethiopia to make it happen. But here we are…Ethiopia’s first full-equipped Western-style coffee roaster is in full swing! We thought it was time to open up our doors wide open and take you on a pictorial tour. From the entrance to our expert bean pickers who toss out all the bad beans; from our roasters Ashenafi and Agegenhu who man our 200C machine to Sarona our master packager; from the workfloor to the boardroom, where Ahadu is helping us transform Moyee into not only the world’s first FairChain brand, but quite possibly the world’s first FairChain multinational:)

Enjoy the ride, we certainly are.

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